
In 2009 I spoke at Blog Indiana to a standing room only crowd about different things you could do as a business to get on Facebook and effectively use pages and advertisements on the site to drive business.
Some time has passed and a few things have changed but for the most part the techniques that I was showing during Blog Indiana have remained the same on Facebook.
I’m bringing this up again as I’ve seen some local business get on Facebook and make groups or write terrible advertisement copy. So I’m posting an updated version of my old presentation with the original notes as well as some updates.
If you are thinking about using Facebook to market your business then I hope this presentation will be helpful. The tips in it are tried and tested and myself and my team originally managed Facebook pages for some of the biggest brands on Facebook and you will see what we did for many of our clients as well as some statistics in this that will show our strategies worked and how to put them to work for yourself.
This presentation was originally an hour long session but I’ve cut down as much as possible for this updated screen cast.